Case Study
At Dupree, we've designed for effectiveness for so long that we've won 33 industry awards, including 'best advertisement' three years running and 'outstanding team of the year' at EMAP. We never get tired of designing for effectiveness.
British Eventing
The UK governing body for the sport of eventing.
The British Eventing Challenge
British Eventing is both a governing body and membership organisation. Our task was to raise its profile nationally, establish a more obvious and effective link between its members and products and generate growth in both membership and sales.
The Dupree Difference
Using our technical expertise and creative abilities, Dupree was able to create a dynamic new focus for BE with the strapline, ‘We will make your eventing more eventful’. We rolled it out into the marketplace via a through-the-line strategy. Dupree re-modelled the BE online shop, taking charge of the necessary photography and associated artwork to create a more appealing and efficient e-commerce site and consumer catalogue.
The results of our partnership
We re-designed the BE website, giving it a new look to specifically target eventers of all ages and abilities. Our advertising campaign - online and on-page - made it much more possible for BE to effectively promote the sport of eventing and enhance membership opportunities. Our involvement has elevated the brand considerably, enabling it to attract its target audience with positive results.
Client feedback
"Having worked with Dupree Creative on a number of brand and design projects I find them highly creative, professional and a joy to work with. They clearly can decipher a brief and offer their own interpretation to improve it, as well as great at communicating work in progress. I strongly recommend them to any client wanting an agency that understands business objectives coupled with original ideas to deliver."
Mike Barnes, Commercial & Marketing Director
